in Packaging Design

3min

Put Your Money Where Your Packaging Is

by Ruen Ellis

The most economical solution to packaging does not preclude innovative thinking or sustainable application.  With the plethora of newly sustainable options available for commercial CPG packers, R&D and sourcing techs, what are the obstacles for transition?


In today’s world, where the consequences of plastic pollution are increasingly apparent, the role of R&D developers in shaping the future of packaging has never been more critical. According to a report by the Ellen MacArthur Foundation, global plastic production is expected to triple by 2050, exacerbating the already dire environmental challenges we face. As stewards of innovation, R&D developers have a unique opportunity to drive change by exploring sustainable alternatives to traditional plastic-based packaging.

Fortunately, the realm of sustainable packaging is brimming with possibilities. From compostable materials derived from plant-based sources to innovative designs that prioritize recyclability, there is a wealth of options waiting to be explored. A study published in the Journal of Cleaner Production found that transitioning to sustainable packaging solutions could reduce carbon emissions by up to 25%, offering a significant step towards mitigating climate change.

Amidst this landscape of innovation, companies like The Bright Republic stand out as beacons of hope for R&D developers seeking guidance and support in their quest for sustainable packaging solutions. By leveraging their expertise in design, development, and production, The Bright Republic offers a holistic approach to tackling the challenges of sustainability. Whether it’s collaborating on novel materials or optimizing supply chains for maximum efficiency, their partnership can empower R&D developers to realize their vision of a greener future.

As we stand on the precipice of a new era in packaging, the choices we make today will reverberate for generations to come. Will we continue down the path of convenience at the expense of the planet, or will we embrace sustainable alternatives that safeguard our environment for future generations? The answer lies in the hands of R&D developers, who hold the key to unlocking a future where packaging is not just a necessity but a force for positive change.